Pitch, non-traditional issues
know all non-traditional issues


After explaining what is a pitch , how to present it, the main specific questions and the traditional questions, we end this issue with the non-traditional issues. These summarize the list of personal experiences as an entrepreneur and interested, however it is vital to be aware of “surprise” questions.

a) Who believes in you and how to hire these people?
Investors want to see if there are mentors in the process, because others’ confidence in the entrepreneur’s idea / product / services and skills is understandable as positive.

b) Which entrepreneurs admire you and why?
Even if it doesn’t happen in pitch at times of networking it can happen. One possible answer is resilience, a proactive or cooperative attitude!

c) Tell a story about the use of the product / service?
Despite appearing in the presentation when the investor asks, it is synonymous with emotional connection. When you make the beginner mistake of not including it, it is an excellent chance to do so.

d) How do you analyze trends in the market?
Attempt by investors to analyze the true knowledge of the entrepreneur and, as a research / analysis result of constant change.

e) What will the market be like in 5 years with the inclusion of your product / service?
Opportunity to transmit not only the knowledge of the market, but also an engaging story to explain the future vision of your product / service (ramifications).

f) s the business scalable with less investment?
Investors try to understand different options and what dissonant scenarios are outlined to better measure the economic and financial performance of the project.

g) What mistakes have you made (or biggest failure) so far, and what have you learned?
The investor wants to understand the degree of resilience and confidence of the entrepreneur, as well as how to present the added value generated per se (as a human resource).

h) Have you ever been fired or fired from a stable job?
The aim is not to make the entrepreneur uncomfortable, but to understand his personality. Ie, an individual dismissed or who resigns from a stable position is resilient and does not fear taking risks. For example, I know an investor who gives priority to entrepreneurs who have gone through similar processes.

i) What if in three / five years you are not the right person to lead the company?
Investors try to understand the entrepreneur’s personality and his ability to deal with his weaknesses. In other words, a true leader surrounds himself with the right team in order to obtain help and delegate functions.

j) What if a competitor or another group submits an acquisition proposal?
The entrepreneur’s response must be assertive and demonstrative of whether or not to accept such a strategic option. With this, the investor wants to understand the personality (resilience and taste for risk) of the entrepreneur.

Since there may still be other issues arising from the pitch or the investor, they can post in the comments which questions they think should also be prepared.

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